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Solution

Creating a platform that supports the process of nutrition counseling, connecting dietitians with patients and providing tools for coping and adapting to a new lifestyle.

The Israeli healthcare system lacks adequate guidance and sufficient resources available for patients with chronic illnesses in need of dietary adjustments. 

Problem Space

Goodbye printed pages

A personalized menu for a patient at the Kallit health fund

Patients reported facing many difficulties, especially at the start of the dietary change process. The focus was to equip patients with the necessary tools, knowledge, and support to facilitate an easy transition to their new lifestyle.

Ideation

The study methods used were observations, interviews, and a questionnaire. Phase one focused on nutrition adjustment methods at Ichilov Hospital and Clalit Health Fund, as well as consulting with an independent nutritionist. Phase two aimed towards comprehending patients' daily experiences with dietary restrictions and their relationship with support systems.

Research

Design Process

Market research

Competitive research

Interviewing nutrition professionals

User interview

User persona

Research

1

User flow

Wireframes

UI design

Design

3

How-Might-We Questions

Product main features

Application map

Strategy

2

Mid-Fidelity Prototype

Prototype

4

The Israeli healthcare system lacks adequate guidance and sufficient resources available for patients with chronic illnesses in need of dietary adjustments. 

The Problem Space

Solution

Creating a platform that supports the process of nutrition counseling, connecting dietitians with patients and providing tools for coping and adapting to a new lifestyle.

Full prototype

I researched health and fitness apps, as well as nutrition apps for those with medical conditions. It is important to conduct research on companies that lead the market in personalized nutrition platforms. By studying their solutions to similar problems, I can gain valuable insights into their strengths and weaknesses. These insights will help me identify any gaps in features that Taam Eisy may be able to address.

Competitive Research

Lifesum

Strength

1.

2.

3.

4.

Weeknesses

1.

2.

3.

Cara care

מציעה מגוון של מתכונים המותאמים לבעלי רגישות ב

Competitive Research

Strength

1. Professional Guidance

2. receive guidance and support remotely, making it convenient for consultations and adjustments to their nutritional plans.

3. Nutritional Analysis: The app offers detailed nutritional analysis, allowing clients to track their daily food intake and gain insights into their nutritional habits.

4. Appointment Tracking

Weeknesses

1.

2.

3.

3

Most respondents weren't given tools by the healthcare system to integrate their new diet with their lifestyle.

4

Poor nutrition adherence in patients is often caused by limited dietary choices, leading to a lack of motivation to cook and boredom from eating the same foods.

Main findings

1

The patient receives the personalized menu on a printed page or through an e-mail message.

2

There is almost no contact between the patient and the nutritionist outside of meetings when using public healthcare.

A personalized menu for a patient at the Kallit health fund

TA'AM  ISHI

What has been the biggest challenge for you since changing your diet?"

Highlights from questionnaires

I had to give up many foods that I liked and have limited variety in my diet.

Gluten and lactose sensitivity

I am struggling with a lack of motivation to follow my diet plan.

High cholesterol

The food I am allowed to eat does not have any flavor and is quite tasteless.

Heart failure

Apps features

Nutrition diary and product scanner

Adding a meal is easy - simply enter meal details and quantities and the app will recognize the ingredients. Additionally, the scanner suggests healthy alternatives more suitable for the user's medical condition.

Tailored dietary tips

Expanding a patient's dietary options provides a sense of security and variety in correctly choosing the foods that are suitable for their medical condition.

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Tools: Google forms, Figma, Miro, Photoshop, Illustrator

Project Scope: Graduating Thesis Project

Duration: One semester

Team: Self-directed, with feedback from the mentor

Role:  Concept, Theoretical research, Competitive analysis, User surveys and one-on-one interviews, Personas, Prototype, Visual identity

Empowering individuals managing chronic diseases with restrictive diets, Ta'am Ishi transforms limitations into possibilities by creating healthy, satisfying meal alternatives. Its design is geared towards rediscovering the joy of food.

Personalized digital menu

Redesigned, digital menus replace printouts and emails. The "new combination" button creates a sense of diversity and introduces an element of playfulness and lightness to a challenging shift in lifestyle.

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